Quest - Journal

 THE IMPACT OF IMAGE ON EMERGING CONSUMERS OF FASHION.

                 Authors:

APEAGYEI, PHOEBE R.¹

Source:

International Journal of Management Cases; Dec2011, Vol. 13 Issue 4, p242-251, 10p

Document Type:

Article

Subject Terms:

*CONSUMER behavior
*CONSUMERS -- Attitudes
*GENERATION Y
BODY image
FASHION
CELEBRITIES

Author-Supplied Keywords:

Body Image
Celebrities
Fashion
Trend